Now, I ain’t one to go chasing fairy tales—unless, of course, they’re prancing around with a horn on their head and a billion-dollar valuation on their back. These days, folks don’t dream of white picket fences or a good retirement plan. No sir, they’re out hunting unicorns. In love, in business, in life—everybody wants the rare, the perfect, the impossible. Trouble is, most wouldn’t recognize one if it danced a jig on their front lawn. And if they did, they’d probably try to monetize it, date it, or put it on LinkedIn.
So here’s the rub: chasing unicorns might leave you winded, broke, and lonelier than a poet at a poker table. But becoming one? Now that’s a different game. Be the rare thing. Be the improbable miracle. And if you’re lucky, you’ll meet a few other mythical beasts along the way—folks who saw the world for what it was, and chose to build something better anyway. Because in the end, the real magic ain’t in finding unicorns. It’s in refusing to believe they’re impossible.
🦄Unicorns. Everybody wants one. But what is one, really?
A unicorn is the thing that shouldn’t exist, but somehow does. It’s the once-in-a-lifetime opportunity, the partner who checks every box and still surprises you, the job that pays well and feeds your soul. It’s rare. It’s magical. It breaks the rules and still wins.
🦄 In Relationships:
A unicorn is the perfect partner. Smart, sexy, kind, emotionally available, loves your quirks, laughs at your dumb jokes—and maybe they even cook. For some, it’s a myth; for others, it’s real but fleeting. The danger? Chasing an ideal so much that you miss the messy, beautiful real. But when you find one? You don’t own a unicorn. You earn their trust, day by day.
🦄 In Business:
Originally, a “unicorn” in business meant a startup valued at over $1 billion—a rare beast in the venture capital world. Think Airbnb, Uber, or Stripe in their early days. They’re disruptive, scalable, and backed by belief more than profit—at least at first. But today? The term’s evolved. A business unicorn is anything rare and game-changing: a product no one can live without, a leader people would follow into battle, or a team that somehow runs like a family and a machine.
🦄 In Careers:
A unicorn job is the one that lets you do what you love, pays you well, gives you freedom, and aligns with your values. For some, it’s becoming a YouTuber. For others, it’s working from a cabin in the woods coding Python while sipping espresso. It’s rare—but not impossible. The trick is to be a unicorn yourself—to become so valuable, so uniquely you, that the job adapts to fit you.
The Catch:
Unicorns are rare not just because they’re hard to find—but because most people won’t do the work to deserve one, or become one. That’s the secret: you don’t wait for a unicorn. You build one. Or better yet—become one.
And when you do? You stop chasing magic… because you are the magic.
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