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CEO COOKBOOK

By YNOT

Cover Table of Contents Foreword Preface Introduction Why People Stay, Leave, or Simply Fade Out Rules of Leadership -Fear, Love, and what Works Free Advice is Expensive What to Do if you expect a Down Turn Surviving the Chaos to Win Why do some companies dominate and others failed CEOs I’ve Known: The Good, the Bad, and the Beige Who Really Owns Your Business?How to Build an Agentic Organization When Cost Cutters Forget Who Makes the Money?The Fastest Way to Get More Done Is to Do Things The Secret Business Inside Your Business: Recognizing Employee, Owner and Partner Theft Are You Building a Business — or Just Hiding Kaizen — The Art of Compounding Improvements Cross-Training: Building Resiliency and Agility The Billion-Dollar Education in Your Pocket You always needs a Plan B Diem Sustine: When All You Can Do Is Endure the Day Turning Baggers Into Millionaires How ALDI Turned an Industry Upside Down Creative Chaos as a Management Technique Running your business with a Battle plan Sometimes you have to Jump the Shark What does 911, Data Silos, and AI have to do with you SEO 2028 — SEO Marketing in the Age of AI

Copyright © 2026- YNOT – Tony Lester. All Rights Reserved. v0.9.2

CEO COOKBOOK

Copyright © 2026- YNOT – Tony Lester. All Rights Reserved.

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