Was Che Guevara a Hero of the Poor— or the Most Successful Revolutionary Brand Ever Sold?
Che Guevara was a rich kid turned executioner, rebranded as a hero by distance and time. Che was the original socialist influencer and 60 years later his T-shirts outsell the Nike Swoosh.” — YNOT! The face on the T-shirt is clean, defiant, and timeless. The … Continue readingWas Che Guevara a Hero of the Poor— or the Most Successful Revolutionary Brand Ever Sold?